Content Strategist
About Kontent.ai
Kontent.ai helps the world’s leading organizations create, govern, and deliver content with speed, confidence, and control.
Our content management platform unifies people, processes, and content into a single, governed system, automating the work of audits, compliance, search and generative engine optimization so teams can move faster and stay in control.
Used by organizations like WebMD Ignite, Elanco, Zurich Insurance, Cadbury, and Oxford University, Kontent.ai delivers measurable results: faster publishing, lower risk, and proven ROI of up to 320%.
Who are we looking for?
We’re looking for a strategic, revenue-minded Content Strategist who operates at the intersection of Content Creation, Product Marketing, and Demand Generation.
You won’t just manage a blog calendar. You will architect how our narrative shows up across the buyer journey and ensure that our differentiated story consistently drives engagement, conversion, and sales acceleration.
You’ll partner closely with Product Marketing to translate positioning into full-funnel content programs, and you’ll personally write key narrative pieces, campaign assets, and thought leadership that shapes how we show up in the market.
What you’ll own
As our Content Strategist, you will focus on....
Full‑funnel content architecture
You will design and maintain a content strategy aligned to ICPs and buyer personas. You will map messaging across awareness, evaluation, decision, and expansion stages, identify content gaps across personas, industries, and funnel stages, and ensure narrative consistency across web, campaigns, sales materials, and events.
Messaging activation
You will work closely with Product Marketing to translate positioning and messaging frameworks into editorial themes and campaign narratives. You will turn differentiators and competitive insights into strategic content, bring product stories to life, and ensure cohesion between marketing campaigns and sales conversations.
Revenue‑driven content programs
You will partner with Demand Generation to build integrated campaign narratives. You will develop nurture journeys that guide buyers through complex sales cycles, create BOFU assets that support deal progression and sales acceleration, and align content initiatives to pipeline and revenue goals rather than vanity metrics.
High‑impact content creation
In addition to strategy, you will personally write and lead the development of key narrative assets, including thought leadership and strategic blog content, campaign messaging and landing page copy, and case studies and customer narratives in partnership with Product Marketing. You will also brief and manage freelancers or agencies to scale production when appropriate.
What success looks like
- Our messaging shows up consistently across every touchpoint
- Campaigns feel cohesive and differentiated
- Sales actively uses content in live deals
- Content measurably supports pipeline progression
- Our market narrative strengthens over time
Whatwe’relooking for
- 4-5+ years in B2B SaaS content, product marketing, or related roles
- Proven ability to connect messaging strategy to revenue impact
- Exceptional writing and storytelling skills
- Experience supporting enterprise or mid-market buying committees
- Ability to operate both strategically and hands-on in a scaling organization
The link above will lead you to the company owned page where you can apply.
Kontent.aiKontent.ai is a cloud-native, headless CMS that helps enterprises manage and deliver content across channels with strong governance and flexibility.